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    Read a thread today where business cards were mentioned. i thought I'd just give you something to think about.
    up until last year, I'd always had business card, first from vistaprint and then those adorable cute picture cards from moo. Then about a year ago I was going out to do a talk, I'd run out of cards and on the spur of the moment decided to create some leaflets instead.
    I used a programme on publisher and with a few clicks and a bit of copy and pasting from my website i had some fairly presentable leaflets. (tri fold)
    The amount of information I was able to put onto them was huge. I could have lots of pictures, text, info etc.
    Over the years when I'd used business cards, The follow up was not good. I suspect that other people were doing what i do with the small piece of card, dumping it in the bottom of their bag until it became moth eaten and eventually got relegated to the bin.
    Once I had leaflets, people tended to hang on to them, i've been asked to do talks all over my area, had people contact me, had people tewll me a friend had passed the leaflet on or that they'd picked it up in shop or gallery where my work is on show.

    I can update the leaflet, aim a leaflet at a specific group of people eg Wedding design leaflet, creative design leaflet, childrens parties leaflet, overview leaflet.
    full time mum and very very part time crafter.

  • #2
    thanks, that's really interesting as not sure how effective my cards r being,def something to think about once I run out of cards next.
    Hushpuppyart




    website:http://www.hushpuppyart.co.uk
    Blog:http://www.hushpuppyart.blogspot.com

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    • #3
      Thanks for sharing that. Definitely something to think about.

      Thanks!
      Paperbuzz
      Adding a little magic to your celebrations


      www.noths.com/paperbuzz

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      • #4
        I am all for making the most out of all your stationery especially business cards. Howadays you have to use every opportunity to promote and so always recommend using both sides of the card and being clever and imaginative with the design. Gone are the days you just put a logo and your contact details on a card.
        Design, not rocket science. Illustrator, graphic and web designer, mum of two, wife and self-appointed font police.

        Changing the world one crayon at a time.

        website: www.whoatemycrayons.com


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        • #5
          Leaflet promotion

          A really interesting thing to think about, i was considering doing something similar with postcards. I kn ow that when I visit a gallery or something and there's an artist I like i'll pick up a free postcard, then maybe put it on my inspiration board, post it to a friend etc...... but would not do that with a business card!
          Ivory Bird Jewellery Blog
          Facebook Page
          Vintage Emporium Shop

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          • #6
            Originally posted by Minky Magic View Post
            A really interesting thing to think about, i was considering doing something similar with postcards. I kn ow that when I visit a gallery or something and there's an artist I like i'll pick up a free postcard, then maybe put it on my inspiration board, post it to a friend etc...... but would not do that with a business card!
            OooH, like the idea of postcards- cunning!
            Hushpuppyart




            website:http://www.hushpuppyart.co.uk
            Blog:http://www.hushpuppyart.blogspot.com

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            • #7
              Thanks, I am going to try this.
              WightRose

              http://www.folksy.com/shops/Wightrose

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              • #8
                Free postcards

                Originally posted by Hushpuppyart View Post
                OooH, like the idea of postcards- cunning!
                FYI- good old vista print are currently offering 100 free postcards, and you can even upload your own design. Might be worth giving it a try eh!?
                http://www.freepostcardprinting.net/
                Ivory Bird Jewellery Blog
                Facebook Page
                Vintage Emporium Shop

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                • #9
                  The trick is to create something that is so attractive or informative that peopel will not throw it away.
                  Allison
                  www.cardtoppers4crafts.com
                  www.epbeads.co.uk/freeguide

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                  • #10
                    A simple yet brilliant idea - I've been toying with the idea of a mini catalogue that I can carry around to show people examples and a glorified leaflet would suit my needs perfectly! Thanks x
                    Lorna x

                    http://twistedspiral.wordpress.com/ - I've finally ventured into the world of blogging!

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                    • #11
                      Thanks for that, it's really worth thinking about. We have very little (if any) response from business cards so will try the leaflets idea definitely.
                      Kate
                      www.cuckoos-nest-fairs.co.uk

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                      • #12
                        I have printed some leaflets before and they haven't done as well for me - maybe because my business cards are mainly recycled and they show off my whole ethos of recycling. See what I mean here.



                        I use the scraps of fabric I have left over and sew them to the business card (cheap from vistaprint). People really like them as they are tactile and they are less likely to throw them away too as they are a bit more than just a piece of cardboard. I know that Ruth (Tip Top) uses leaflets though and they seem to work well for her.
                        Visit my Etsy store http://swirlyarts.etsy.com
                        My daily thoughts! http://swirlyarts.blogspot.com
                        My blog of cute stuff http://cuteable.com


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                        • #13
                          @swirlyarts your cards are great! What a fabulous idea and so creative.
                          Design, not rocket science. Illustrator, graphic and web designer, mum of two, wife and self-appointed font police.

                          Changing the world one crayon at a time.

                          website: www.whoatemycrayons.com


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                          • #14
                            Thank you for this, I will have a play later and try it out
                            Caroline and Rees
                            http://www.aagphotographic.com

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