Do you...

[Seahorse]

...send out emails to customers about new items on your site?

Ive just sent a short email to my 2 customers saying there are new items added.I felt really cheeky but thought why not.

What do you do?Send emails,leaflets in the post etc?

[Craft Chick]

I dont have a website, but speaking as a customer of many sites I dont think that's cheeky at all.

I think it's nice because you get to see lots of lovely new bits, I always feel cheated if I return to a site and there are new things that are now out of stock or unavailable and I didnt know about them.

I only think it's cheeky if they get sent out like every other day because it just clogs up your inbox, if I had a site still I would definitely send out alerts.

[Craft Chick]

I've just realised you've got poisoned apple jewellery in your sig- is that your site?????

[Seahorse]

I've just realised you've got poisoned apple jewellery in your sig- is that your site?????


Yep in deedy.
Thanks for the reply.
I agree,I wouldnt email every other day,only if I have something new to show people which is every couple of months or so.

[Sparklez]

I do a mailer once or twice a year, email to those I know the email address of, and post to those that I don't. Just a short note, with a couple of small pictures of new stuff, and what will be happening in the coming months. The one I did this time last year also include last posting dates for Christmas, which did get me a couple of early orders.

HTH
Carol

[Craft Chick]

How strange, my friend was looking at your site and recommended it to me :)- i think i posted it in the crafts websites bit on the forum here earlier today!

I love your site and your jewellery- especially the caribbean stardust :)

Sorry it's a bit off topic....

[Seahorse]

How strange, my friend was looking at your site and recommended it to me :)- i think i posted it in the crafts websites bit on the forum here earlier today!

I love your site and your jewellery- especially the caribbean stardust :)

Sorry it's a bit off topic....


Thaaaank you, you can be as off topic as you like!!Teehee.

Splarlez, good idea about adding oics, wish Id done that now.

[colourart]

I often wonder about doing this. I don't think its cheeky, but personally speaking I think things have more impact if they come through the post. I know it costs the price of stamps, but I bought a piece of metalwork a year ago and every six months the maker sends me a leaflet with new designs on, news and a little piece about her allotment!! I read that as it only short and makes a change to the usual bills and rubbish that comes through the post. I might do that with some of my customers.

[beadsbydesign]

I would say that it is ok to email every month but include a line in there saying if you'd prefer not to hear from us in the future then please email STOP by reply.
Also mention that you never pass on email details to other parties.

It is a great way to increase traffic to your site.

[swirlyarts]

Hmmm - I might think about that too. I like the idea of post as I use my own envelopes so more advertising for me!

[Sparklez]

I would say that it is ok to email every month but include a line in there saying if you'd prefer not to hear from us in the future then please email STOP by reply.
Also mention that you never pass on email details to other parties.

It is a great way to increase traffic to your site.

I add that bit too.

I've only ever had one removal request and it really annoyed me, not because she asked to be removed, but because she works with my OH and moaned at him for months that she never got the last mailing I did. I'm sure she just asked to be removed for spite!!!:pc:

[swirlyarts]

I add that bit too.

I've only ever had one removal request and it really annoyed me, not because she asked to be removed, but because she works with my OH and moaned at him for months that she never got the last mailing I did. I'm sure she just asked to be removed for spite!!!:pc:

You can never please some people!

[Funkyhand]

When I release a new CD I send out an email to all my previous customers with details. The last one went fantastic..I had my first sale 20 mins after the email went out!! I'm lucky I have brilliant customers! :D
I totally agree that they shouldn't be sent out every other day though. I get emails from a certain craft website practically every day with some new special offer..to the point I have unsubscribed because it was annoying me! Made me wonder when they ever had anything that was full price?!
Anice xx :):)

[MrSwirl]

Bear in mind that if you are keeping a record of customer details for promotional purposes, then you may need to be registered under the data protection act.

You must give them the chance to remove their details, and when providing them, you need to explain clearly what they are going to be used for. If they are sending you an email, then you need their permission to add them to a mailing list. This applies to postal as well as electronic communications.

[Seahorse]

Bear in mind that if you are keeping a record of customer details for promotional purposes, then you may need to be registered under the data protection act.

You must give them the chance to remove their details, and when providing them, you need to explain clearly what they are going to be used for. If they are sending you an email, then you need their permission to add them to a mailing list. This applies to postal as well as electronic communications.

Cripes!!Really?
I do keep customer info but for nothing sinister, just incase I want to contact them in the future re nw stuff.I dont keep payment info.

[MrSwirl]

Cripes!!Really?
I do keep customer info but for nothing sinister, just incase I want to contact them in the future re nw stuff.I dont keep payment info.

I'm not sure what the limit is on when you need to register - it's been years since I studied that part of the law. I'll see if there is anything on the data protection registrar website.

[Tip Top]

It's something I've been thinking about but the only thing that is stopping me is that I don't know how to send an email to many (well, a few) but for it not to show their email addresses. Basically a private list?

Can anyone advise on that?:confused:

But yes, I would certainly do an update email perhaps once a month or every other month with a special one in the run up to Christmas and Mothers Day.....:D

[swirlyarts]

Ooooh - a technical question I know the answer too!! Send the email to yourself as the only person in the adress bar and then there should be a button underneath that says BCC - or something like that. It means blind copy so everyone will see that it was sent to you but they won't be able to see who else it was sent to. I hope that makes sense - if not then shout!